Johnson's Baby Case study Lull the iPad by Proximity Bogota

The Case study titled Lull the iPad was done by Proximity Bogota advertising agency for Johnson's Baby in Colombia. It was released in Apr 2013.

Johnson's Baby: Lull the iPad

Released
April 2013
Posted
April 2013
Market
Creative Director
Creative Director
Art Director
Copywriter
Producer

Credits & Description:

Advertised brand: Johnson & Johnson

Advert title(s): Lull the iPad

Translation of headline to English: "Nothing in the World will make us forget the importance of the Language of Love; not even technology."

Advertising Agency (Name, City, Country): Proximity, Bogotá, Colombia

Agency website: [http://www.proximity.com.co](http://www.proximity.com.co/)

Chief Creative Officers : Mario Bertieri, Sandra Piedrahita

Creative Director: Alejandro Mesa, Pablo Wills

Art Director: Wilson González

Copywriter: Leonardo Moreno

Developer: Jhonnatan Salgado

Producer: Whisky Films

Animation: Daniel Ramírez

Published/Released: November, 2012