KLM Royal Dutch Airlines Case study #Happytohelp [video] by DDB & Tribal Amsterdam

The Case study titled #Happytohelp [video] was done by DDB & Tribal Amsterdam advertising agency for KLM Royal Dutch Airlines in Netherlands. It was released in May 2015.

KLM Royal Dutch Airlines: #Happytohelp [video]

Released
May 2015
Posted
May 2015
Industry
Creative Director
Creative Director
Designer

Awards:

Cannes Lions, 2015
MEDIAMEDIA: DIGITAL & SOCIAL: USE OF SOCIAL PLATFORMSBRONZE
MEDIAPRODUCT & SERVICE: TRAVEL, ENTERTAINMENT & LEISUREBRONZE
CYBERSOCIAL: RESPONSE/REAL-TIME ACTIVITY (INCLUDING CROWDSOURCING)BRONZE
CYBERSOCIAL: USE OF SOCIAL DATA & INSIGHTBRONZE
ADC*E Awards, 2015
Interactive & MobileOnline AdvertisingADCE Gold Star
Promotions & New MediaPromotionsADCE Silver Star
Eurobest Awards, 2015
InteractiveSocial: Response/Real-Time Activity (incl. Crowdsourcing)Silver Eurobest
InteractiveWeb Campaigns: Travel, Entertainment, Leisure & Retail (incl. e-commerce and Restaurants)Bronze Eurobest
Promo & ActivationDigital & Social: Use of Social Platform(s) in a Promotional CampaignBronze Eurobest

Credits & Description:

Advertiser: KLM ROYAL DUTCH AIRLINES
Agency: DDB & TRIBAL WORLDWIDE AMSTERDAM
Geo: The Netherlands
Creative Director: Bart Mol(DDB & Tribal Worldwide, Amsterdam)
Client Services Director: Esther Te Pas(DDB & Tribal Worldwide, Amsterdam)
Director Communications and Corporate Identity: Frank Houben(KLM Royal Dutch Airlines)
Senior Project Manager: Jesse Mons(DDB & Tribal Worldwide, Amsterdam)
Account Manager: Jolijn de Haas(DDB & Tribal Worldwide, Amsterdam)
Sr. Designer: Keith Kornson(DDB & Tribal Worldwide, Amsterdam)
Sr. Project Manager Marketing Communications: Marit Badia Hilligehekken(KLM Royal Dutch Airlines)
Head of Marketing Communications: Natascha van Roode(KLM Royal Dutch Airlines)
Creative Director: Pol Hoenderboom(DDB & Tribal Worldwide, Amsterdam)
Technical realization: Sightline (Sightline / Van der Waerden Producties)
Technical realization: Van der Waerden Producties(Sightline / Van der Waerden Producties)
Social editorial: Anneli Rispens, Miranda Van Gendt, Steven de Jong(DDB & Tribal Worldwide, Amsterdam)
Creatives Involved: Bram Holzapfel, Stephen Joss, Stef Jongenelen, Pieter van den Heuvel, Axel van W(DDB & Tribal Worldwide, Amsterdam)
Designer: Jaap Kraan(DDB & Tribal Worldwide, Amsterdam)
Production Company: Mike TV(Mike TV)
Strategy Director: Ralf Hesen(DDB & Tribal Worldwide, Amsterdam)
Strategy Planner: Wybe Sallows(DDB & Tribal Worldwide, Amsterdam)
Creative Director: Bart Mol(DDB & Tribal Worldwide, Amsterdam)
Client Services Director: Esther Te Pas(DDB & Tribal Worldwide, Amsterdam)
Director Communications and Corporate Identity: Frank Houben(KLM Royal Dutch Airlines)
Senior Project Manager: Jesse Mons(DDB & Tribal Worldwide, Amsterdam)
Account Manager: Jolijn de Haas(DDB & Tribal Worldwide, Amsterdam)
Sr. Designer: Keith Kornson(DDB & Tribal Worldwide, Amsterdam)
Sr. Project Manager Marketing Communications: Marit Badia Hilligehekken(KLM Royal Dutch Airlines)
Head of Marketing Communications: Natascha van Roode(KLM Royal Dutch Airlines)
Creative Director: Pol Hoenderboom(DDB & Tribal Worldwide, Amsterdam)
Technical realization: Sightline (Sightline / Van der Waerden Producties)
Technical realization: Van der Waerden Producties(Sightline / Van der Waerden Producties)
Social editorial: Anneli Rispens, Miranda Van Gendt, Steven de Jong(DDB & Tribal Worldwide, Amsterdam)
Creatives Involved: Bram Holzapfel, Stephen Joss, Stef Jongenelen, Pieter van den Heuvel, Axel van W(DDB & Tribal Worldwide, Amsterdam)
Designer: Jaap Kraan(DDB & Tribal Worldwide, Amsterdam)
Production Company: Mike TV(Mike TV)
Strategy Director: Ralf Hesen(DDB & Tribal Worldwide, Amsterdam)
Strategy Planner: Wybe Sallows(DDB & Tribal Worldwide, Amsterdam)