Lithuanian Airports Case study The Extraordinary Show by Adell Taivas Ogilvy Vilnius

The Case study titled The Extraordinary Show was done by Adell Taivas Ogilvy Vilnius advertising agency for Lithuanian Airports in Lithuania. It was released in May 2015.
Advertising campaign for Lithuanian Airports

Lithuanian Airports: The Extraordinary Show

Brand
Lithuanian Airports
Media
Case study
Released
May 2015
Posted
May 2015
Market
Lithuania
Industry
Airports
Agency
Adell Taivas Ogilvy Vilnius
Copywriter
Kazimiera Petkeviciute
Art Director
Justinas Kiaulekis
Creative Director
Dovile Filmanaviciute

Awards:

Golden Hammer 2016
DigitalINNOVATIVE ONLINE AD SOLUTIONSDiploma

Credits & Description:

Entrant Agency: Adell Taivas Ogilvy
Client: Lithuanian Airports
Brand: Lithuanian Airports
Product/service: Airports
Release Date: 03.05.2015
Advertising Agency: Adell Taivas Ogilvy
Copywriter: Kazimiera Petkeviciute
Art Director: Justinas Kiaulekis
Creative Director: Dovile Filmanaviciute
Our task was to introduce Lithuania to foreign guests of international conference. That’s how the interactive quiz The Extraordinary Show was born. At first we made craziest visualizations of most popular myths about our country. Then added some interaction magic. So participants of the conference had a possibility to vote with their smart devices in real time. A result? Huge impression at live event & thousands “like” and “share” in social media.