Lithuanian Red Cross Case study Nation On Trial by MILK Vilnius

The Case study titled Nation On Trial was done by MILK Vilnius advertising agency for Lithuanian Red Cross in Lithuania. It was released in Nov 2015.

Lithuanian Red Cross: Nation On Trial

Released
November 2015
Posted
November 2015
Market
Creative Director
Creative Director
Producer
Strategic Planner

Awards:

Golden Hammer 2016
SocialCampaignsDiploma

Credits & Description:

Entrant Agency: Milk
Client: Lithuanian Red Cross Society
Brand: Red Cross
Product/service: Question Of The Refugees In Lithuania And Europe
Release Date: 15.11.2015
Advertising Agency: Milk
Other Agency: Katedra
Creative Director: Rimantas Stanevicius
Creative Director: Antonio Bechtle
Copywriter: Evelina Dunovska
Copywriter: Akvile Kavaliauskaite
Digital Designer: Paulius Ciucelis
Designer: Vytis Gruzdys
Account Manager: Simas Kairys
Strategic Planner: Rene Fischer
Producer: Egle Zelvyte
Post Producer: Zilvinas Kuzma
Digital Account Manager: Aurelija Petrauskyte
If there was a car accident and we would drive by without stopping or calling an ambulance and the driver would die from the injuries, we would be liable for failing to render assistance causing death. We would be responsible for it. Does this apply to our inaction when it comes to human suffering and deaths of migrants at the border of the EU? Discussing this issue was the main goal of the mock trial that was held on behalf of the Lithuanian Red Cross