Macaroni & Cheese Case study Blind Taste Test by CP+B Scandinavia, Crispin Porter + Bogusky Boulder

Blind Taste Test
The Case study titled Blind Taste Test was done by CP+B Scandinavia, Crispin Porter + Bogusky Boulder advertising agencies for Macaroni & Cheese in United States. It was released in Apr 2016.

Macaroni & Cheese: Blind Taste Test

Awards:

Clio Awards 2016
Integrated CampaignProduct/Service: Integrated CampaignBronze

Credits & Description:

Brand: Kraft Macaroni and Cheese
Product/Service: Integrated Campaign
Entrant Company: Cp+B
Agency Network: Cp+B, Boulder
Production Company: Cp+B, Boulder
Other: Starcom Mediavest Group, Chicago
Other: Olson Engage, Chicago
Chief Creative Officer: Ralph Watson
Vp/ Executive Creative Director: Adam Chasnow
Creative Director: Darcy Oneill
Senior Art Director: Tyler Gonerka
Senior Copywriter: Emily Salas
Vp/ Director of Content Production: Kate Hildebrant
Vp/ Executive Integrated Producer: Deb Drumm
Integrated Producer: Jamie Slade
Vp/ Group Account Director: Evan Russack
Vp/ Group Planning Director: Kaylin Goldstein
Account Director: Kelly Olech
Director: Hank Perlman
Director of Photography: Eric Steelberg
Line Producer: Caleb Dewart
Executive Producer: Mino Jarjoura
Executive Music Producer: Joel Simon
Editor: Owen Plotkin
Assistant Editor: Jessica Dowling