McDonald's: I See Fries

Credits & Description:

Category Social Media / Best Integrated Campaign Led by Social
Agency DDB / Sydney + DDB / Shanghai
Client McDonald's Australia
Title I See Fries
Art Director Michael Lu
Creative Director Cameron Hoelter, Richard Morgan, Nic Brennan, Ying Chang
Designer Lu Jun
Agency DDB Sydney / Sydney, DDB Shanghai / Shanghai
Content Strategist Shiggy File
Creative Team Luke Acret, Omid Amidi
Creative Technologist Ferdinand Haratua
Executive Creative Director Dylan Harrison
Programmer Per Thoresson, Johnny Zheng, Robertus Johansyah
Technical Producer Sarah Hetherington, Raphael Woo
User Experience Designer Barth Wahlen