Metro Trains Case study Dumb Ways To Die The Game, 5 by McCann Erickson Melbourne

The Case study titled Dumb Ways To Die The Game, 5 was done by McCann Erickson Melbourne advertising agency for Metro Trains in Australia. It was released in Feb 2015.
Advertising campaign: Metro: Dumb Ways to Die

Metro Trains: Dumb Ways To Die The Game, 5

Brand
Metro Trains
Media
Case study
Released
February 2015
Posted
February 2015
Market
Australia
Industry
Public Transport, Mass Transit
Agency
McCann Erickson Melbourne

Awards:

Ad Stars Awards, 2015
Public Service AdvertisingEducation Silver

Credits & Description:

Title Dumb Ways To Die: The Games
Enter Category Public Service Advertising > Education
Brand Metro
Agency McCann Melbourne