Newcastle Brown Ale Case study NEWCASTLE BAND OF BRANDS by Droga5, Droga5 New York

NEWCASTLE BAND OF BRANDS
The Case study titled NEWCASTLE BAND OF BRANDS was done by Droga5, Droga5 New York advertising agencies for Newcastle Brown Ale in United States. It was released in May 2015.
Advertising campaign for Newcastle Brown Ale

Newcastle Brown Ale: NEWCASTLE BAND OF BRANDS

Brand
Newcastle Brown Ale
Media
Case study
Released
May 2015
Posted
May 2015
Market
United States
Industry
Beers and Ciders
Agency
Droga5
Senior Art Director
Dan Kenneally
Copywriter
Bryan Stokely
Chief Creative Officer
Ted Royer
Agency
Droga5 New York

Awards:

Cannes Lions, 2015
CYBERINTEGRATED MULTI-PLATFORM CAMPAIGN: INTEGRATED MULTI-PLATFORM CAMPAIGN (ONLINE & OFFLINE)BRONZE
CYBERSOCIAL: RESPONSE/REAL-TIME ACTIVITY (INCLUDING CROWDSOURCING)BRONZE
CYBERWEB CAMPAIGN: FOODS & DRINKSSILVER

Credits & Description:

Festival: Cyber: Web Campaign: Foods & Drinks
Awards: Silver
Advertiser: HEINKEN USA
Agency: DROGA5
Geo: USA
Account Manager: Ashton Atlas(Droga5)
Group Account Director: Dan Gonda(Droga5)
Senior Broadcast Producer: David Cardinali(Droga5)
Chief Strategy Officer: Jonny Bauer(Droga5)
Associate Director of Technology: Keath Chan(Droga5)
Junior Art Director: Martins Zelcs(Droga5)
Account Director: Nadia Malik(Droga5)
Interactive Producer: Rainy Kumar(Droga5)
Senior Copywriter: Ryan Raab(Droga5)
Group Creative Director: Scott Bell(Droga5)
Chief Creative Officer: Ted Royer(Droga5)
Head of Broadcast Production: Ben Davies(Droga5)
Junior Copywriter: Bryan Stokely(Droga5)
Head of Strategy: Chet Gulland(Droga5)
Senior Art Director: Dan Kenneally(Droga5)
Creative Chairman: David Droga(Droga5)
Digital Designer: Jeff Kardos(Droga5)
Technical Lead: Joachim Do(Droga5)
Senior Strategist: Nick Maschmeyer(Droga5)
Social Strategist: Rebecca Russell(Droga5)
Account Manager: Ashton Atlas(Droga5)
Group Account Director: Dan Gonda(Droga5)
Senior Broadcast Producer: David Cardinali(Droga5)
Chief Strategy Officer: Jonny Bauer(Droga5)
Associate Director of Technology: Keath Chan(Droga5)
Junior Art Director: Martins Zelcs(Droga5)
Account Director: Nadia Malik(Droga5)
Interactive Producer: Rainy Kumar(Droga5)
Senior Copywriter: Ryan Raab(Droga5)
Group Creative Director: Scott Bell(Droga5)
Chief Creative Officer: Ted Royer(Droga5)
Head of Broadcast Production: Ben Davies(Droga5)
Junior Copywriter: Bryan Stokely(Droga5)
Head of Strategy: Chet Gulland(Droga5)
Senior Art Director: Dan Kenneally(Droga5)
Creative Chairman: David Droga(Droga5)
Digital Designer: Jeff Kardos(Droga5)
Technical Lead: Joachim Do(Droga5)
Senior Strategist: Nick Maschmeyer(Droga5)
Social Strategist: Rebecca Russell(Droga5)