Opel: Opel Mokka Skiptest

Credits & Description:

When was the last time you actually watched a pre-roll ad on YouTube?
The truth is, the only thing people watch is the skip button to see how many seconds they have to wait So Grey Moscow used that to show how Opel Mokka's different features help you to deal with the things you canât avoid like pre-roll ads.Introducing the SkipTest a series of pre-rolls where the car interacts with the 'Skip' button as if it were a real obstacle on the road: driving over, swerving around, and even crashing into it.
Could you avoid that?
Category: Automotive
URL: http://www.mokkaskiptest.com/
Client: Opel
Agency: GREY Moscow
Production: Simple Minds
Country: Russia
Executive Creative Director: Jon Williams
Creative Director: Alexey Artyukhov
Creative Director: Andrey Sivkov
Art Director: Ivan Zarutsky
Account Director: Olga Kim