Post-it Case study The banner that makes you like banners by Mint Moscow, Proximity Russia

The Case study titled The banner that makes you like banners was done by Mint Moscow, Proximity Russia advertising agencies for Post-it in Russia. It was released in May 2015.

Post-it: The banner that makes you like banners

Brand
Released
May 2015
Posted
May 2015
Market
Industry

Awards:

Cannes Lions, 2015
MEDIAMEDIA: DIGITAL & SOCIAL: USE OF OTHER DIGITAL PLATFORMSGOLD
MEDIAPRODUCT & SERVICE: FAST MOVING CONSUMER GOODSSILVER
CYBERONLINE AD: WEB BANNERBRONZE

Credits & Description:

Advertiser: 3M
Brand: Post-it
Media: Online
Category: Office Equipment
Agency: BBDO
Geo: Russia
Post-it: The banner that makes you like banners
Advertising Agency: Mint / BBDO, Russia
3M (Client)
Sergey Smolentsev - Marketing Supervisor
Yulia Smirnova - Marketing Coordinator
Proximity Russia (Creative)
Creative Director – Andrew Kontra
Senior Copywriters – Polina Zabrodskaya, Anna Migaleva
Senior Art Director – Fernando Muto
Business Development Director – Mikhail Vdovin
Digital Director – Alexander Makarovsky
Senior Account Manager – Polina Zvereva
INDEE Interactive (digital production house)
Producer – Alexey Zinchenko
UI designer – Egor Bernikov
Coders – Arina Vernidub, Andrey Zakurdaev, Oleg Nikanorov