Priceline Case study Targeted News Stories by BBDO New York, BBDO New York/ BBDO Atlanta

The Case study titled Targeted News Stories was done by BBDO New York, BBDO New York/ BBDO Atlanta advertising agencies for Priceline in United States. It was released in Mar 2016.
Advertising campaign for Priceline

Priceline: Targeted News Stories

Brand
Priceline
Media
Case study
Released
March 2016
Posted
March 2016
Market
United States
Industry
Travel Agencies, Tour Operators & Travel Services
Agency
BBDO New York
Production Agency
O Positive
Director
Spencer Riviera
Agency
BBDO New York/ BBDO Atlanta
Chief Creative Officer
David Lubars
Chief Creative Officer
Greg Hahn
Executive Creative Director
Chris Beresford-Hill
Director
Spencer Riviera
Creative Director
Dan Kenneally
Editor
Mike Del Rizzo
Executive Creative Director
Dan Lucey
Creative Director
Ryan Raab
Art Director
Austin Mankey
Producer
Devon Clark
Producer
Sasha Hirschfeld
Editor
Brendan Hogan
Art Director
Brian Pinkley
Producer
Ralph Laucella

Awards:

One Show, 2016
Social MediaConsumer - Branded Social Campaign / Branded Social CampaignMerit

Credits & Description:

Client: Priceline.com
Title: Targeted News Stories
Category: Tourism / Travel / Transportation
Agency: Bbdo / New York
Art Director: Austin Mankey, Brian Pinkley
Writer: Mike Motch, Ricky Johanet
Chief Creative Officer: David Lubars, Greg Hahn
Creative Director: Ryan Raab, Dan Kenneally
Production Company: O Positive / New York
Director: Spencer Riviera
Producer: Ralph Laucella, Devon Clark, Sasha Hirschfeld
Agency Producer: Joe Croson, Tricia Lentini
Animator: Mr. Wonderful
Editor: Mike Rizzo, Brendan Hogan
Executive Creative Director: Chris Beresford-Hill, Dan Lucey
Music & Sound: Sam Shaffer