Seat Case study Street Sound by Geometry Global Moscow

The Case study titled Street Sound was done by Geometry Global Moscow advertising agency for subbrand: Seat Leon (brand: Seat) in Russia. It was released in Mar 2014.
Advertising campaign for Seat

Seat: Street Sound

Brand
Seat Leon  (Seat)
Media
Case study
Released
March 2014
Posted
March 2014
Market
Russia
Industry
Cars
Agency
Geometry Global Moscow
Executive Creative Director
Andrew Ushakov
Copywriter
Alexey Lobanov
Copywriter
Darya Ushakova

Awards:

Golden Drum, 2014
MobileMobileSilver Drum

Credits & Description:

Campaign name: Street Sound
Year/ID: 2014 / H_017_G14
Group: H. Mobile
Subgroup: Mobile
Award: Silver Drum
URL: http://streetsound.newleon.ru/awards/
Product and services: Seat Leon
Registrant: GEOMETRY GLOBAL RUSSIA
Country: RUSSIA
Brand name: Seat Leon
Advertising agency, city: GEOMETRY GLOBAL, MOSCOW
Art director: Vitaliy Rynskiy, Sergey Golubovsky
Executive Creative Director: Andrew Ushakov
Copywriter: Darya Ushakova, Alexey Lobanov
Creative director: Anatoliy Zenkov, Ivan Prokhorov, Ilya Shchekurov, Alexey Kalinin
Creative idea explanation: Street Sound — an app that allows to discover the city like never before. It creates a unique music track for every street you drive.