Advert title: #WARTAXI
Advertised brands: Uklon Taxi; Come Back Alive Foundation
Advertising Agency: NII, Kyiv, Ukraine
Creative Director: Lesha Novikov
Art Director: Daniel Liakh
Copywriter: Lesha Novikov, Josh Croston
Designer: Anatoliy Kovbel
DoP: Yuri Dunay
Producer: Marianna Novikova
Special thanks: Ukrainian Military TV and Yana Kholodnaya,
Published: November 2016
Description: We needed to remind people of Ukraine about the war that is still happening in order to raise donations to the "Come Back Alive" volunteering fund. So we used something that every city dweller is used to – a taxi.