Velkopopovicky Kozel Case study MEET YOUR UNMET FRIENDS by TRIAD Advertising Bratislava

The Case study titled MEET YOUR UNMET FRIENDS was done by TRIAD Advertising Bratislava advertising agency for Velkopopovicky Kozel in Slovakia. It was released in Aug 2014.

Velkopopovicky Kozel: MEET YOUR UNMET FRIENDS

Released
August 2014
Posted
August 2014
Market

Awards:

Golden Hammer, 2015
InteractiveSocial network solutionsDiploma

Credits & Description:

Category Interactive
Subcategory Social network solutions
Entrant agency TRIAD Advertising
Client Pivovary Topvar
Brand Velkopopovicky Kozel
Product/service Velkopopovicky Kozel
Date release 24.08.2014
Creative director Martin Woska
Copywriter Vlado Kurek
Art director Tomáš Bánik
Account director Matúš Kollár
Chief/senior account director Mirka Mitlíková
Website https://www.facebook.com/kozelsk/app_1383106061975533
MEET YOUR UNMET FRIENDS To find all the old unmet friends, we used something everybody does naturally - Tagging photos on Facebook.We created a Facebook app that finds your friends you have lots of mutual photos with in the past, but none for at least one year. The app showed you the last photo you have been tagged on together and the date it happened for the last time. This way it reminded you of your good old friend and totaly broke your heart.