Volkswagen Case study Amarok Social Test Drive [image] by Ogilvy Cape Town

Amarok Social Test Drive [image]
The Case study titled Amarok Social Test Drive [image] was done by Ogilvy Cape Town advertising agency for Volkswagen in South Africa. It was released in Apr 2016.

Volkswagen: Amarok Social Test Drive [image]

Released
April 2016
Posted
April 2016
Industry
Production Agency

Awards:

The Loeries Awards 2016
INTEGRATED CAMPAIGNINTEGRATED CAMPAIGNCampaign Silver

Credits & Description:

Agency / Entrant Ogilvy & Mather Cape Town
Brand Volkswagen South Africa
Product Amarok
Business sector Automotive
Account Management Vicki Hey, Stuart Randall, Robin Hook, Jess Webb(PR), Nazneen Ahmed(PR)
Agency Ogilvy & Mather Cape Town
Agency Art Director Justin Enderstein, Matthew Pullen, Emma Paradise
Agency Producer Anthea Beylis, Robyn De Beer
Brand Representative (Client) Tarryn Knight
Chief Creative Officer Chris Gotz, Pete Case
Creative Director Prabashan Gopalakrishnan Pather, Jacques Massardo
Designer Nicholas Mills
Director Kim Hinrichs, Helen Raigne
Executive Creative Director Nicholas Wittenberg, Tseliso Rangaka
Film Production Company Motion City Films
Information Architect/UX Design Britta Graewe
Music & Sound Composition Andre Pienaar - Signpost Sound
Post Production Facility Deliverance, Hogarth Worldwide
PR Agency Ogilvy PR
Producer Jason Plumbly
Programmer/Software Dev Michael Hanslo
Strategist Lisa McDowell, Awie Erasmus(PR), Mike Wills(PR)
Writer Dean Paradise, Jenna Smith, Kate Desmarais