Absolut Design & Branding, Case study Absolut Unique by Family Business

The Design & Branding titled Absolut Unique was done by Family Business advertising agency for subbrand: Absolut Vodka (brand: Absolut) in Sweden. It was released in Feb 2013.

Absolut: Absolut Unique

Released
February 2013
Posted
February 2013
Market
Industry

Awards:

PIAF, 2013
CREATIVE BRANDING, MARKETING & SALESCreative sales & sales supportSilver
ART OF DELIVERYBrilliant executionBronze
CREATIVE BRANDING, MARKETING & SALESCreative DesignGold

Credits & Description:

Entrant Family Business
Title Absolut Unique
Advertiser The Absolut Company
Product/Service: Absolut Vodka
Industry: Alcoholic Drinks
Creative Director John Lagerqvist (Family Business)
Creative Director Marten Knutsson (Family Business)
Account Director Cecilia Steenberg Forsberg (N/A)
Art director Fredrik Lindquist (Family Business)
Copywriter Tove Norström (Family Business)
Account Manager Anna Andrén (Family Business)
Final Art Andy Chong (N/A)
Final Art Anna Jarl (N/A)
Photographer Jens Mortensen (Jens Mortensen)
Glass works Julia Schilleras (Ardagh Group)
Glass works Fredrik Källqvist (Ardagh Group)
Brief description: Each year The Absolut Company do a seasonal campaign - giving new energy to Absolut Vodkas Original flavor. Previous campaigns include Absolut Disco, Absolut Rock and Absolut Glimmer. This year the simple brief was - same as last year but better...