Blackberry Design & Branding BLACKBERRY STYLE GUIDE by Leo Burnett Toronto

BLACKBERRY STYLE GUIDE
The Design & Branding titled BLACKBERRY STYLE GUIDE was done by Leo Burnett Toronto advertising agency for Blackberry in Canada. It was released in Oct 2009.
Advertising campaign for Blackberry

Blackberry: BLACKBERRY STYLE GUIDE

Brand
Blackberry
Media
Design & Branding
Released
October 2009
Posted
October 2009
Market
Canada
Industry
Business equipment & services, Corporate Image
Agency
Leo Burnett Toronto
Designer
Dave Tupper
Designer
Israel Diaz
Designer
Caio Oyafuso
Designer
Natalia Grosner

Credits & Description:

Category: Publications

Advertiser: BLACKBERRY

Product/Service: BLACKBERRY

Agency: LEO BURNETT TORONTO

Date of First Appearance: Oct 1 2009 12:00AM

Entrant Company: LEO BURNETT TORONTO, CANADA

Chief Creative Officer: Judy John (Leo Burnett, Toronto)

Creative Director: Israel Diaz (Leo Burnett, Toronto)

Writer: Steve Persico (Leo Burnett, Toronto)

Designer: Caio Oyafuso (Leo Burnett, Toronto)

Designer: Dave Tupper (Leo Burnett, Toronto)

Designer: Israel Diaz (Leo Burnett, Toronto)

Designer: Natalia Grosner (Leo Burnett, Toronto)

Print Producer: Anne Peck (Leo Burnett, Toronto)

Art Buyer: Leila Courey (Leo Burnett, Toronto)

Media placement: Style Guide - Agencies, partner companies. - October 2009



Describe the brief from the client

With the launch of a new global campaign 'Love what you do' for BlackBerry, came the need for a style guide that would embody and exude that same love and spirit. To accomplish this, the style guide was lovingly written, designed and packaged to inspire those working with the campaign to love what they do.