Clariant: CLARIANT DE-ICING AIRPORT POSTER

Credits & Description:

Advertiser: CLARIANT INTERNATIONAL
Agency: MUTABOR DESIGN
Category: Print and Poster Ads
Project Management: Beate Jeska (Mutabor Design )
Project Management: Anne Wolkodaw (Mutabor Design )
Design: Dominik Lanhenke (Mutabor Design )
Design: Jan Hartwig (Mutabor Design )
Art Buying: Julia Peukert (Mutabor Design )
Project Management: Kathrin Diekmann (Mutabor Design )
Project Management: Max Henker (Mutabor Design )
Copy: Kirsten Lenz
Design: Leo Schn (Mutabor Design )
Copy: Oliver Müterthies
Design: Sebastian Kühnel (Mutabor Design )
Design: Somi Jung (Mutabor Design )
Art Direction: Steffen Granz (Mutabor Design )
Project Management: Susanne Mühl (Mutabor Design )
Design: Tatjana Adomat (Mutabor Design )
Project Management: Andreas Koch (Mutabor Design )
Creative Direction: Axel Domke (Mutabor Design )
Design Direction: Holger Schardt (Mutabor Design )
Illustration: Lisa Funke (Mutabor Design)
Copy: Maren Märzke
Creative Direction: Alexander Hanowski (Mutabor Design )
Art Direction: Antje Adamovski (Mutabor Design )
Art Buying: Marita Theiling (Mutabor Design )
Creative Direction: Sven Ritterhoff (Mutabor Design )
Design Direction: Tillmann Beuscher (Mutabor Design )
Illustration: Uli Knörzer (Mutabor Design)
Copy: Wolf-Eike Galle

Client Brief Or Objective
Clariant is a global leader in the field of specialty chemicals with over40 years of experience and leadership in aviation and runway de-icing.

Implementation
The message: Safe take-off in ice and snow with Safewing®

Brief Explanation
The task was to develop and design an airport-advertisement for thede-icing products Safewing®, de-/anti-icing fluids.