| Cannes Lions 2017 | ||
|---|---|---|
| Print And Publishing | Original Publishing: Content: Books | Bronze Lion |
Title: Horny Virlaval
Agency: Try
Brand: Dnb
Country: Norway
Entrant Company: Try, Oslo
Advertising Agency: Try, Oslo
Production Company: Verdens Sterkeste Mann, Oslo
Copywriter: Lars Joachim Grimstad (Try)
Art Director: Egil Pay (Try)
Copywriter: Jonas Grønnern (Try)
Art Director: Lars Kristian Harveg (Try)
Account Manager: Camilla Von Borcke (Try)
Account Manager: Arne Eggen (Try)
Art Director: Sara Marie Hødnebø (Try)
Copywriter: Caroline Ekrem (Try)
Copywriter: Torkil Jarnholt (Try)
Copywriter: Bjørnar Buxrud (Try)
Project Manager: Linda Tillier (Apt)
Project Manager: Marianne Strandly (Apt)
Designer: Kim Holm (Apt)
Graphic Designer: Jeppe Hjesti (Try)
Designer: Joakim Sjødin (Apt)
Developer: Pål Smith-Amundsen (Apt)
Animation: Eirik Huse (Apt)
Copywriter: Erlend Loe (Freelance)
Marketing Co-ordinator: Mette Olsen (Dnb)
Marketing Executive: Aina Lemoen Lunde (Dnb)
Translation:
Kåte Virlaval = Horny VirlavalAvtalevilkår = Legal text
Entry Summary:
Our ambition was to take the most boring text on earth - the legal insurance text - and make it entertaining. And to show how the written word can be one of the most powerful tools there is.