| Wave Festival, 2014 | ||
|---|---|---|
| Cyber | Craft | Grand Prix |
| Cyber | Craft | OURO |
| Cyber | Hot Site, Website Institucional & Promoção de Marca/Produto | OURO |
| Cannes Lions, 2014 | ||
| INNOVATION LIONS | Innovation Lions Media Description | Innovation Lion |
| MEDIA LIONS | Media: Digital & Social: Use of Digital Platforms | BRONZE |
Título: Live Store
Agência: AGÊNCIACLICK ISOBAR
Anunciante: Fiat
Diretor de criação: Fred Saldanha, Eduardo Battiston, Diego Araújo, Renato Campana
Produtor da agência: Priscilla Altoé, Priscila Moscovich, Carolina Florentino
Redator: Daniel Boa Nova, Ricardo Barbosa
Diretor de arte: Lucio Maiolini, Ricardo Barbosa
Sinopse: We've created a revolutionary way for people to visit a car dealership without leaving their homes: Fiat Live Store, the world's first point-of-view store. Only at Live Store you can have a video-chat with an Expert that will introduce every car and answer every question, totally live. The Experts use an eye-level camera that gives you an inside-the-car-feeling.
Atendimento: Claudio Souza, Ernane Melo, Cristiano Ruiz, Marcelo de Lalibera, Cristiane Molnar, Ronara Lamournier, Maurício Lulli