FIFA Design & Branding The shoe that lets grass grow by School Of Visual Arts
The Design & Branding titled The shoe that lets grass grow
was done by School Of Visual Arts advertising agency for FIFA in United States. It was released in Jun 2017.
FIFA: The shoe that lets grass grow
Brand
Media
Released
June 2017
Posted
June 2017
Market
Agency
Creative Director
Creative
Creative
Credits & Description:
Category: Recreation, Leisure, sports
Client: Fifa
Brand: Fifa
Media: DM
Country: USA
Advertising School: School of Visual Arts, New York, Usa
Creative Director: Frank Anselmo
Art Directors / Copywriters / Illustrators / Photographers: Jasper Vierboom, Mitchell Diercks
Date: June, 2017
Synopsis:
FIFA will design the firs soccer shoe that grows new grass with every step you play. While playing and applying pressure, the grass seeds are pushed down into the cleats and are firmly planted into the earth.