| Ad Stars 2017 | ||
|---|---|---|
| Design | Product & Service: Cosmetic / Beauty / Clothing / Footwear And Accessories | Crystal |
Brand: Good Luck Stationery
Agency: Grey Advertising Bangladesh
Synopsis:
Heavy schoolbags are a major health risk for millions of Bangladeshi children. They hang off their backs, causing children to slouch which leads to various back problems such as scoliosis and even paralysis. This is a direct result of the highly competitive nature of the Bangladeshi Education System, pushing students to not just study at school, but also at private tuitions and at home.