Google Design & Branding Olympics News Lab at Google [image] 3 by Google Creative Lab

Olympics News Lab at Google [image] 3
The Design & Branding titled Olympics News Lab at Google [image] 3 was done by Google Creative Lab advertising agency for Google in United Kingdom. It was released in Oct 2016.

Google: Olympics News Lab at Google [image] 3

Brand
Released
October 2016
Posted
October 2016
Market

Awards:

D&AD 2017
BrandingDigital Brand ExpressionWood Pencil

Credits & Description:

Agency: Google Brand Studio
Client: Google
Digital Agency: Swift
Design Agency: Google Brand Studio
Description:
During the Olympics, a few stories are recycled over again. But, according to the 300 million Olympics-related searches happening daily, people are curious about much more. As trends emerged, we got to work, surfacing the unexpected side of the games. We made it happen with an always-on lab of strategists, writers, designers, and engineers, working together from kickoff through closing ceremonies. Stories lived in Search, on the Google Trends’ site, and 13 owned social platforms. Coverage spanned 17 days, covering 10,500 Athletes, 206 Countries, and 300 Events.