HBO: Monday Night Coffee, 2

Credits & Description:

Category: Media
Media: Direct
Brand: HBO
Agency: DDB
Geo: Denmark
Advertising Agency: NORD DDB, Copenhagen, Denmark
Creative Director: Thomas Fabricius
Art Director: Jeppe Ritz
Copywriter: Tim Fremmich Andresen
Photography: Shilo Duffy
Published: March 2018
Synopsis:
To celebrate Mondays and help fight off that Monday blues HBO Nordic has made a special coffee. The coffee - called “MONDAY NIGHT COFFEE” - is released on Monday March 26, which is the same day that HBO Nordic premieres 4 big series. The coffee is mainly based on the Robusta coffee bean, which has around double the amount of caffeine compared to other beans. So this coffee can give you that extra energy you need to get through the day and get ready for Monday night and all the new episodes.
Front:
MONDAY NIGHT COFFEE
Extra Dark Roast
Mondays are awesome. That’s the day HBO Nordic releases the most episodes. So we made a strong coffee in case you need a little extra energy to keep up with all the series.
Back:
THANK GOD IT’S MONDAY
Some people hate Mondays. Not us. We love Mondays. We really, really love Mondays. Like, we want to make Monday into a person and marry Monday and just be together all the time. Anyway, what we’re saying is that Mondays are awesome and it’s because that’s the day we release the most episodes. And on March 26. we’ll go all out and premiere four shows. That’s right. Billions, Trust, Silicon Valley and Barry are all coming out that day. On top of all the other Monday episodes. Now, we know that will take its toll on your energy levels, so we’ve made a special blend from the robusta coffee bean that has extra energy. We hope you enjoy the series - and the coffee.