JR East (East Japan Railways) Design & Branding Get Back, Tohoku. by Dentsu Inc. Tokyo

Get Back, Tohoku.
The Design & Branding titled Get Back, Tohoku. was done by Dentsu Inc. Tokyo advertising agency for JR East (East Japan Railways) in Japan. It was released in Apr 2015.
Advertising campaign: GET BACK

JR East (East Japan Railways): Get Back, Tohoku.

Brand
JR East (East Japan Railways)
Media
Design & Branding
Released
April 2015
Posted
April 2015
Market
Japan
Industry
Railways
Agency
Dentsu Inc. Tokyo
Copywriter
Hiroshi Ichikura
Creative Director
Takuma Takasaki
Art Director
Yoshihiro Yagi
Copywriter
Waca Sakamoto
Designer
Daisuke Hatakeyama
Photographer
Fumihito Katamura

Awards:

Cannes Lions, 2015
DESIGN360° BRAND IDENTITY EXPERIENCE: REBRAND OR BRAND REFRESH: RENEWING A CURRENT BRAND IDENTITYGOLD

Credits & Description:

GOLD - CANNES LIONS
Client: East Japan Railway Company
Agency: Dentsu Inc. 2015
ENTRANT COMPANY: DENTSU INC.
DESIGN 360° BRAND IDENTITY EXPERIENCE REBRAND OR BRAND REFRESH: RENEWING A CURRENT BRAND IDENTITY
Geo: Japan
Designer: Daisuke Hatakeyama (Creative Power Unit)
Account Executive: Noriaki Iwai (Dentsu Inc.)
Photo Cordinator: Osamu Koiso (Yokohama Super Factory)
Photo Cordinator: Takako Yamada (Yokohama Super Factory)
Creative Director: Takuma Takasaki (Dentsu Inc.)
Account Executive: Akao Yoku (Dentsu Inc.)
Photographer: Fumihito Katamura (Fumihito Katamura Photograph Office)
Copywriter: Hiroshi Ichikura (Ichikura Office/Inc.)
Agency Producer: Koji Wada (Dentsu Inc.)
Printing Director: Shinya Tamura (Dentsu On Demand Graphic Inc.)
Copywriter: Waca Sakamoto (Ichikura Office/Inc.)
Art Director: Yoshihiro Yagi (Dentsu Inc.)