D&AD Awards, 2016 | ||
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Digital Design | Connected Products | Wood Pencil |
Agency: R/Ga
Client: Kinetic
Agency Producer Luca Masud
Data Scientist Selim Youssry
Engineer Monica Gallegos
Global Chief Experience Officer Richard Ting
Group Executive Creative David DeCheser
Head of Technical Architecture Chuck Genco
User Experience Designer Ron Wilde
Advertising Agency R/GA
Brand Manager (Client) Jennifer Vano
Chief Executive Officer Haytham Elhawary
Chief Technology Officer
Aditya Bansal
Global Chief Operating Officer Stephen Plumlee
Global Chief Technology Officer Nick CorongesManaging Director Marc Maleh Piedad Rodriguez
Program Director Jonathan Bradley
Project Director Dylan Boyd Nicolas Olivieri
Project Manager Liz David Maggie Hogan
Research Manager Judith Oppenheim
Kinetic is building the tools for a connected and safe industrial workforce, making it possible to quantify, predict, and reduce injury risk. Its wearable safety devices and analytics platform can measure the lifting motion and posture of industrial workers, and provide real-time feedback to prevent injuries. The product has been piloted at some of the largest shipping and manufacturing companies in the world, with a dramatic 80% reduction in lifting-related injuries.