D&AD Awards, 2016 | ||
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Packaging Design | Inclusive Packaging Design | Wood Pencil |
Agency: Paul Belford
Client: Soap Co.
The Soap Co. produce luxury soaps, hand washes and hand lotions. They employ people who are blind. The logotype is repeated in a tactile braille graphic to communicate this.The packaging has a low impact on the environment. A bottle that is made from old milk bottles? Yes. A film that looks and acts like plastic but is made from renewable wood pulp? Yes. A sticky label that can be composted? Yes. Paper that is both recycled and recyclable? Yes. Glue that is non-toxic and biodegradable? Yes. And needless to say, the products are never tested on animals.
Creative Director Martin Brown
Designer Paul Belford Martin Brown Bethan Jones Luke Robertson
Executive Creative Director Paul Belford
Design Agency Paul Belford Ltd