D&AD Awards, 2016 | ||
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Graphic Design | Posters (Graphic Design) | Wood Pencil |
Agency: Pentagram
Client: The University of Maryland Art Gallery
Design Director Harry Pearce
Designer Rebecca Penmore
Photographer Richard Foster
Typographer Harry Pearce
Rebecca Penmore
Writer Harry Pearce
Design Agency Pentagram London
Blood Donor Harry Pearce
The poster is a photograph of a drop of blood, Harry Pearces own blood, hitting water’s surface, creating a deep red cloud similar to an atomic explosion.
“I used my own blood to illustrate that in the end all our blood was symbolically spilt that day. We all still live under the cloud of what was done, and what could still be done, to us all” Pearce says.
The photographer Richard Foster experimented with ink, water temperatures, drop heights and Harry’s blood to create the perfect shape.
The poster also marks the locations and times that the atomic bombs were dropped.