Voice of Cheese Design & Branding Voice of Cheese, 2 by K D

Voice of Cheese, 2
The Design & Branding titled Voice of Cheese, 2 was done by K D advertising agency for Voice of Cheese in United Kingdom. It was released in Jan 2016.

Voice of Cheese: Voice of Cheese, 2

Released
January 2016
Posted
January 2016
Agency
Art Director

Awards:

D&AD Awards, 2016
Graphic DesignWayfinding & Environmental GraphicsWood Pencil

Credits & Description:

Agency: K D
Client: Voice of Cheese
Architect: Yutaka Tsuchiya
Art Director: Junya Kamada
Copywriter: Toshiya Kiyomatsu
Designer: Junya Kamada
Designer: Atsumi Saito
Illustrator: Fumi Koike
Photographer: Motonori Koga
Print Producer: Mikihiro Kano
I've created shop design to appeal for consumers in the center of Japan, Tokyo.
The window of shop entrance is from logo design. Another big window's shape is from nothernmost island of japan Hokkaido.
They give consumers a impression of Hokkaido cheese shop in Tokyo.
The small project the got a great response due to make a big budget of the shop.
This design became a hot topic as customers contributed it to Instagram, Twitter and Facebook. It also generated interest on TV and magazines. Cooking programs mentioned it, which caused a big reaction among people.