Haunted House

Credits & Description:

Brand: Ghost Pops
Media: Online
Category: Confectionery, Snacks
Agency: M&C Saatchi
Geo: South Africa
Ghost Pops: Haunted House
It's almost impossible to find affordable accommodation close to campus, ask any student. Ghost Pops wanted to help out, so they listed an immaculate 5-bedroom house on the market for next to nothing. Only drawback, the house was haunted. While viewing the gallery of the house, students would notice something strange about the images – they started to move. Videos disguised in the format of the images allowed us to haunt the house when students least expected it. Before too long, the website took on a life of its own, and with spine-chilling sounds to match, created an unforgettable experience.
See the work at www.awesomestudentdigs.co.za
Advertising Agency: M&C SaatchiAbel, Johannesburg, South Africa
Executive Creative Director: Bridget Johnson
Art Director: Nicole Binikos, Marchand Ebersohn
Copywriter: Leon Kotze
Account Management: Insaaf Kahn
Additional credits: Andre Kotze - Web Developer