Airbnb Digital, Case study Airbnb recruitment campaign by Havas Boondoggle Amsterdam

The Digital Advert titled Airbnb recruitment campaign was done by Havas Boondoggle Amsterdam advertising agency for Airbnb in Netherlands. It was released in Sep 2015.

Airbnb: Airbnb recruitment campaign

Brand
Released
September 2015
Posted
September 2015

Credits & Description:

Category: Agency self-promo
Agency: Havas Boondoggle Amsterdam
Client: Airbnb
Brand: Havas Boondoggle
Country: Netherlands
Media: Online
Havas Boondoggle Amsterdam uses Airbnb to recruit interns.
AMSTERDAM Wednesday 2 September 2015 – Havas Boondoggle
Amsterdam is looking for ad students who eat, drink and sleep advertising.
That’s why they’ve started a recruitment campaign via Airbnb
(https://www.airbnb.nl/rooms/8064111?s=CH-z ). Talent can ‘rent’ their
spacious loft in the center of Amsterdam.
We’d like creative input from all over the world. To inspire us and our clients. And
although Amsterdam is an attractive city to start your career in advertising, it’s a
big step for a lot of students. We make it a bit smaller, says Executive Creative
Director Nils Taildeman.
The idea is simple: you pay your visit to Amsterdam with your talent. Havas
Boondoggle Amsterdam offers a great place to work which at the same time is a
great place to sleep.
Unlike many other offices, Havas Boondoggle Amsterdam is in the heart of the
city. The loft offers everything you need: a desk, a computer, briefings,
colleagues, a (sofa)bed, cold beer in the fridge and Amsterdam’s hot spots
around the corner. You can even make use of the company bike, although it’s
strongly recommended you don’t, because Amsterdam doesn’t like tourists on
bikes. To ‘rent’ the loft, talent has to show their book first.