Bic: The World’s Universal Typeface

Credits & Description:

Brand: BIC
Media: Online
Category: Office Equipment
Agency: DDB
Geo: Germany
BIC: The World’s Universal Typeface
see the work at http://theuniversaltypeface.com
Advertising Agency: DDB Düsseldorf, Germany
Chief Creative Officer: Eric Schoeffler
Managing Director Creative: Dennis May
Creative Director: Jan Propach
Art Directors: Dominika Zajac, Fabian Jung, Christian Bueltmann
Copywriter: Tobias Hecking
Project Manager: Sönke Bruns
Production Company: MediaMonks
Executive Creative Director: Jouke Vuurmans
Executive Producer: Joris Pol
Project Director: Quinten Beek
Creative / Art Director: Nicolas Mollien
Data Creative: Matthijs Klip
UX: Willem Baas
Designers: Elbert Niezen, Jorge Garcia
Animator: Maxwell Reed
Front-End Developers: Hendrik-Jan de Harder, Nigel Manson
R&D Developer: Richard Mulder
Canvas Specialist: Johan Holwerda
Back-End Developer: Chase Sillevis
Copywriter: Matthew Elworthy