Bic: Universal Typeface

Credits & Description:

Advertised Brand: BIC
Advert title: The Universal Typeface Experiment
Advertising agency: DDB Tribal Dusseldorf GmbH
Agency Website: DDB Tribal
Creative Director: Jan Propach
Art Director: Dominika Zajac
Art Director: Fabian Jung
Art Director: Christian Bueltmann
Copywriter: Tobias Hecking
Additional Credits:
DDB Tribal Group
Chief Creative Officer Eric Schoeffler
Managing Director Creative Dennis May
Project Manager Sönke Bruns
MediaMonks
Executive Creative Director Jouke Vuurmans
Executive Producer Joris Pol
Project Director Quinten Beek
Creative/Art Director Nicolas Mollien
Data Creative Matthijs Klip
UX Willem Baas
Designer Elbert Niezen
Designer Jorge Garcia
Animator Maxwell Reed
Front-End Developer Hendrik-Jan de Harder
Front-End Developer Nigel Manson
R&D Developer Richard Mulder
Canvas Specialist Johan Holwerda
Back-End Developer Chase Sillevis
Copywriter Matthew Elworthy