Canadian Blood Services Digital Signal by DDB Toronto
The Digital Advert titled Signal
was done by DDB Toronto advertising agency for Canadian Blood Services in Canada. It was released in Sep 2011.
Canadian Blood Services: Signal
Media
Released
September 2011
Posted
September 2011
Market
Industry
Agency
Credits & Description:
Tribal DDB Toronto developed a website, www.bloodsignal.ca to remind Canadians of the importance of donating blood. The microsite uses Facebook Connect to tap into people's unique set of friends and Facebook activity. The initiative allows users to send out invitations to friends and family asking them to book an appointment to donate blood.
Category: Charities & appeals
Client: Canadian Blood Services
Agency: Tribal DDB Toronto
Country: Canada