Durex Digital, Case study Rocco Siffredi's Vow Of Chastity [alternative version, 1] by Havas Worldwide Milan

The Digital Advert titled Rocco Siffredi's Vow Of Chastity [alternative version, 1] was done by Havas Worldwide Milan advertising agency for Durex in Italy. It was released in Feb 2014.

Durex: Rocco Siffredi's Vow Of Chastity [alternative version, 1]

Brand
Released
February 2014
Posted
February 2014
Market
Production Agency
Creative Director
Creative Director
Art Director
Executive Creative Director
Account Supervisor

Awards:

Mobius Awards, 2014
SOCIAL MEDIA MARKETINGHealthcare / Pharmaceutical / MedicalMOBIUS
PUBLIC / MEDIA RELATIONSHealthcare / Pharmaceutical / MedicalMOBIUS
PUBLIC / MEDIA RELATIONSHealthcare / Pharmaceutical / MedicalBEST OF SHOW NOMINEE
Cristal Awards, 2014
DIGITAL & MOBILEBEST USE OF BLOGGER, INFLUENCER, CELEBRITYSAPPHIRE
PRProductsSAPPHIRE
Cannes Lions, 2015
PRSECTORS: HEALTHCARE & WELLBEINGBRONZE
Golden Award of Montreux, 2015
CREATIVE USE OF MEDIABest Use Of Social MediaGold Medal

Credits & Description:

(ITALY)
CAMPAIGN ROCCO SIFFREDI’S VOW OF CHASTITY
Healthcare / Pharmaceutical / Medical
Medium: SOCIAL MEDIA MARKETING
Entrant: Havas Worldwide Milan
Milan / Italy
Advertiser: Reckitt Benckiser Italia
Milan / Italy
Agency: Havas Worldwide Milan
Milan / Italy
Executive Creative Director: Giovanni Porro
Creative Director Project Leader : Lorenzo Crespi
Creative Director Project Leader: Selmi Barissever
Copywriter: Maria Chiara Alegi Junior Copywriter: Davide Labò
Art Director: Filippo Formentini
Account Director: Daniela Melodi
Account Supervisor: Ada Guerriero
Agency Producer: Daniela Capua
Production Company: K 48
Milan / Italy
Film Director: Leone Balduzzi
Web Design Company: O/One
Milan / Italy
Digital Art work: Linda Serra
Special Credits: Client General Manager: Eric Gilliot
Cliente Marketing Director: Rohit Jindal
Client Brand Manager: Gemma Romano
Havas PR Milan Account: Elena Soccal
Havas PR Milan Account: Riccardo Frontini
Award: MOBIUS