Ford Digital Finger Drive [image] 2 by Global Team Blue São Paulo

Finger Drive [image] 2
The Digital Advert titled Finger Drive [image] 2 was done by Global Team Blue São Paulo advertising agency for subbrand: Finger Drive (brand: Ford) in Brazil. It was released in Apr 2017.
Advertising campaign for Ford

Ford: Finger Drive [image] 2

Brand
Finger Drive  (Ford)
Media
Digital
Released
April 2017
Posted
April 2017
Market
Brazil
Industry
Cars, Online Game
Agency
Global Team Blue São Paulo
Executive Creative Director
Vico Benevides
Associate Creative Director
Rodrigo Strozenberg
Copywriter
Pedro Chammé
Associate Creative Director
Arnaldo Boico
Art Director
Chico Medeiros
Production Agency
D’Avila Studio
Director
Regis Fernandez

Credits & Description:

Category: Gaming
Media: Digital
Brand: Ford
Agency: GTB
Geo: Brazil
Advertising Agency: GTB, Sao Paulo, Brazil
Executive Creative Director: Vico Benevides
Associate Creative Directors: Rodrigo Strozenberg, Arnaldo Boico
Art Director: Chico Medeiros
Copywriter: Pedro Chammé
Illustration / Motion: D’Avila Studio
Filmmaker: Regis Fernandez
Editor: Ricardo Pereira
Content Management: Livia Lanzoni, Eliza Bianchezi
Creative Technologist: Ícaro de Abreu
Agency Producers: Luana Agatha, Marcella Pappiani, Bruna Amorim
Published: April 2017
Description: Finger Drive is a game series created for Instagram Stories. Without using any kind of programming, the game utilizes the functions Instagram Stories already have, like tapping the screen to move to the next frame or holding your finger to pause the video, to create game controls.