Gol Linhas Aereas Digital, Case study Love.trip by AMPFY

The Digital Advert titled Love.trip was done by AMPFY advertising agency for Gol Linhas Aereas in Brazil. It was released in Aug 2016.

Gol Linhas Aereas: Love.trip

Released
August 2016
Posted
August 2016
Market
Industry
Production Agency
Director
Agency
Creative Director
Art Director

Awards:

Wave Festival 2017
MobileSocial - MobilePrata
MobileGamesPrata
CyberJogos OnlineBronze

Credits & Description:

Agência/Agency: Ampfy
Anunciante/Advertiser: Gol Linhas Aéreas Inteligentes e Klm Royal Dutch Airlines
Diretor de criação/Creative Director: Fred Siqueira
Produtor da agência/Agency Producer: Vicky Salles
Redator/Editor: Mateus Oliveira
Atendimento/Attendance: Rodrigo Svezia e Joyce Kesselbarth
Produtora de som/Sound Production: Amplifique
Diretor de Arte/Art Director: Marcelo Coelho
Produtora/Production Company: Bossanovafilms
Diretor/Director: Julio Hey
Sinopse:
To make people live the unique experience of flying GOL and KLM, we’ve launched the 1st game on Facebook’s Chatbot. For 3 days, users guided Diego, an artificial intelligence character, in his search for his great love across Europe. When he found new clues, he asked for help to decide what his next destination should be. An intricate system that controls Diego’s personalized answers according to user’s choices. The three people who scored the most points in the game won tickets to Europe.