Kaspersky Lab: Kaspersky Lab fights online fraud with One Dollar Lesson

Credits & Description:

Now thereâs an easy way to defend yourself against digital attacks. One Dollar Lesson breaks down online financial fraud in a fool-proof way, transforming the world of code into beautifully crafted 3D.Kaspersky Lab, who recently cracked one of the largest digital heists in history, and GREY Moscow, have launched an interactive site called One Dollar Lesson. The project tackles the complexity of online fraud with an action packed story about your money.Visitors to the website receive a digital dollar that they can spend. However, each transaction reveals the dollarâs path in through a 3D world, along with vicious malware and fraudulent attacks.
As the story progresses, users learn how to avoid threats with lessons that are as easy to follow as a child's pop-up-book. And, to sweeten the deal, Kaspersky also offers free downloads of Kaspersky Total Security antivirus.As digital payments are becoming commonplace, many underestimate their vulnerability to online financial fraud. The people who don't understand digital attacks end up becoming victims. One Dollar Lesson will arm you against hackers and thieves. Get educated and make the Internet a safer place at least for yourself.
Category: Other
URL: http://onedollarlesson.com/
Brand: Kaspersky Lab
Media: Online
Agency: GREY Moscow
Production: WRONG
Country: Russia
Creative Director: Alexey Artyukhov
Creative Director: Andrey Sivkov
Art Director / Copywriter: Eric Groza
Art Director: Ivan Zarutsky
Junior Art Director: Alexey Roschuk
Junior Copywriter: Eduard Boev
Production Manager: Pavel Teslenko
Account manager: Alexandra Kolesnikova
Senior Account Manager: Andrey Glushkov
Production: WRONG
Creative Director: Oskars Cirsis
3D Designer: Gunvaldis UrtÄns
Developer: Rihards GrÄvis
Designer: JÄnis PutÄns
Project Manager: Linda OzoliÅa-Ertmane
Date release 28.02.2015