Knorr Digital, Case study UFS Finding Chinese Chefs [Case Film] by PHD Shanghai

The Digital Advert titled UFS Finding Chinese Chefs [Case Film] was done by PHD Shanghai advertising agency for Knorr in China. It was released in Nov 2016.
Advertising campaign for Knorr

Knorr: UFS Finding Chinese Chefs [Case Film]

Brand
Knorr
Media
Digital, Case study
Released
November 2016
Posted
November 2016
Market
China
Industry
Grocery and Other foods, Website
Agency
PHD Shanghai

Awards:

Ame Awards 2017
Use of DisciplineMedia Planning: ChinaAME Bronze Medallion

Credits & Description:

Agency: Phd China
Brand: Unilever Food Solutions
Country: China
Group Business Director: Jezzebel Gu
Digital Planner: Angus Qian
Associate Digital Planning Manager: Joyce Gu
Synopsis:
Unilever Food Solutions (UFS) Is a B2B brand that helps create better menus by providing high quality ingredients to Chinese chefs who work and own small or medium restaurants. With a limited budget and product samples, our biggest challenge was to efficiently pinpoint chef...

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