LAMBI Digital LAMBI STORIES ON A ROLL by 358 Helsinki

LAMBI STORIES ON A ROLL
The Digital Advert titled LAMBI STORIES ON A ROLL was done by 358 Helsinki advertising agency for LAMBI in Finland. It was released in Oct 2012.
Advertising campaign for LAMBI

LAMBI: LAMBI STORIES ON A ROLL

Brand
LAMBI
Media
Digital
Released
October 2012
Posted
October 2012
Market
Finland
Industry
Toilet Paper
Agency
358 Helsinki
Executive Creative Director
Antero Jokinen
Creative Director
Johanna Mannila
Art Director
Elina Fredèn
Copywriter
Hp Savolainen

Credits & Description:

Category: Home appliances & furnishings

Brand: Metsä-Tissue

Agency: 358 Helsinki

Country: Finland

What if your poems would be read by millions of people? The crowd on Facebook took the challenge and now their poems are printed on gazillions of rolls of kitchen towel and toilet paper. The products became their own advertising⦠Or as certain Mr Bogusky would say, the advertising is âbaked inâ. Anyway, 358, Helsinki told about the new products in online banners that were named âbest pixels of monthâ in by Finnish media house MTV3. Also, we did TV clips with people reading the poems. Right now weâre collecting more stuff to print under the title âLittleBigLoveStoriesâ. Do you have one?





Swedish animation:



https://vimeo.com/50855438





Finns reading:



https://vimeo.com/50669222



https://vimeo.com/50669290



https://vimeo.com/50669485



Category: Home appliances & furnishings

URL: http://www.facebook.com/lambisuomi/app_364180180333906

Client: Metsä-Tissue

Agency: 358 Helsinki

Country: Finland

Director: Antero Jokinen

Executive Creative Director: Antero Jokinen

Creative Director: Johanna Mannila

Art Director: Elina Freden

Copywriter: HP Savolainen

Agency Producer: Pol Solsona