| El Ojo Festival 2017 | ||
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| Mobile | Contenidos | Plata |
Category: Beauty
Media: Online
Brand: Loreal Paris, Brasil
Brand: Maybelline
Agency: Ampfy
Geo: Brazil
Chief Creative Director: Fred Siqueira
Associate Creative Directors: Will Ferrari Jr, Fabiano Feijó, Vivs Araújo
Copywriter: Mateus Oliveira
Art Director: Marcelo Coelho
Assistants: Fernanda Maya, Carlos Eduardo Venciguerra, Filipe Sanches
Producer: Douglas Bocalão, Vicky Salles e Arthur Raggi
Account Manager: André Paes de Barros, Thaissa Mirabelli, Mary Martins
Strategic Planner: Gabriel Borges, Hugo Rodrigues, Carolina Santos
Media: Fabiana Baraldi, Leila Shimanoe, Janaína Tenório, Carol Gattás
Digital Producer: Codezone
Sound Design: Baticum
Costumer Approval: Débora Maciqueira, Daniella Brilha, Aline Pinto, Tatiana Chain
Published: September 2016
Description:
Maybelline NY has just launched the Audio MakeUp Project, the first makeup platform totally designed for the visually impaired. According to the World Health Organization (WHO), about 2⁄3 of the visually impaired are women. For most of them, being independent and looking after themselves is essential for their self esteem.
URL: www.audiomakeup.com.br/en/