McDonald's Digital, Case study The Boy Who Loves To Study [image] by Leo Burnett Manila
![The Boy Who Loves To Study [image]](https://fcdn.me/5fa/7f4/mcdonalds-the-boy-who-loves-to-study-image-275b9b524a818418e2c9f024ec.jpg "The Boy Who Loves To Study [image]")
The Digital Advert titled The Boy Who Loves To Study [image]
was done by Leo Burnett Manila advertising agency for McDonald's in Philippines. It was released in Oct 2016.
McDonald's: The Boy Who Loves To Study [image]
Brand
Media
Released
October 2016
Posted
October 2016
Market
Industry
Agency
Copywriter
Chief Creative Officer
Copywriter
Art Director
Art Director
Creative Director
Art Director
Production Agency
Director
Awards:
| ADFEST 2017 | ||
|---|---|---|
| Interactive Lotus | Viral Vdo | Silver |
Credits & Description:
Company Entering: Leo Burnett Manila, Manila
Brand: Mcdonalds
Advertiser: Mcdonalds Philippines
Agency: Leo Burnett Group Manila, Manila
Chief Creative Officer: Raoul Panes
Creative Director: Mela Advincula
Copywriter: Raoul Panes/Keena Jauregui
Art Director: Mela Advincula/Spiro Barroga/Sara Sarmiento
Account Director: Donny Dingcong/Judy Buenviaje Medina
Account Manager: Maik Alturas/Mary Pahati
Film Production Company: Filmex, Manila
Director: Paolo Villaluna
Executive Producer: Concon Limbo
Film Producer: Tria Sordan
Post-Production Company: Optima, Manila
Sound Production Company: Hit Productions, Manila