New Zealand Defence Force/ NZDF Digital Purpose Built Online by Saatchi & Saatchi New Zealand, The Assembly

Purpose Built Online
The Digital Advert titled Purpose Built Online was done by Saatchi & Saatchi New Zealand, The Assembly advertising agencies for subbrand: New Zealand Army (brand: New Zealand Defence Force/ NZDF) in New Zealand. It was released in Sep 2013.

New Zealand Defence Force/ NZDF: Purpose Built Online

Media
Released
September 2013
Posted
September 2013
Executive Creative Director
Director
Account manager

Credits & Description:

The NZ Army has launched a new integrated campaign, via Saatchi & Saatchi NZ, based on the message that the NZ Army is purpose built to take on any challenge, from peace keeping to disaster relief and humanitarian operations and with over 40 specialist roles to choose from, itâs also an employer that is purpose built for you.

The new campaign gives an insight into the motivations behind the NZ Army's dedicated team, showing why theyâre committed to doing what they do.

Category: Public services & utilities

URL: http://purposebuilt.mil.nz

Client: New Zealand Defence Force

Agency: Saatchi & Saatchi New Zealand

Production: Assembly

Country: New Zealand

Director: Damon Duncan

Director: Matt Von Trott

Executive Creative Director: Antonio Navas

Copywriter: John Paul Twaalhoven

Creative Director/ writer: Mitch Alison

Senior Art Director: Watchara Tansrikeat

Digital creative: David Hunter

Digital creative: Francis Wu

Executive Producer: amanda chambers

Business Director: Wendy Shrijvers

Account Director: Abi Jackson-Burks

Planner: Ian Hulme

Planner: Murray Streets

Digital Project Manager: Sarah Kelliher

Agency Producer: Anna Kennedy

Editor: Alex O’Shaughnessy

Flash Developer: Steven Ashby

Flash Developer: Marek Suchanski

Account manager: Becky Kusel

Cinematographer: Ian McCarroll

Production Designer: Guy Treadgold

Lead Developer: Jeff Nusz

Music Composition: Pete Van der Fluit Liquid Studios

Audio Post: Craig Matuschka Liquid Studios