Red Cross: No GIFT XMAS

Credits & Description:

An actionable platform that encourages people to help the victims of Typhoon Yolanda. By urging their friends and family not to give them any gifts this Christmas. Instead, donate that money to those still in need of it in Philippines.
The site allows people to donate to Unicef or to the Red Cross. Anyone can volunteer, by downloading the NO GIFT XMAS badge from the site and making it their FB Profile.
Category: Charities & appeals
URL: http://nogiftxmas.org
Client: Unicef, Red Cross
Agency: No agency
Country: Singapore
Art Director: gary lim
Copywriter: nikhil panjwani
Digital creative: Laurent Thevenet
Digital creative: Alfred Tan
Designer: Aimee Sohn