Client: R/GA
Agency: R/GA
Advertising Agency: R/GA, London, United Kingdom of Great Britain and Northern Ireland
Chief Creative Officer: Andrew Le Masurier
Senior Copywriter: James Greening
Creative Director: Igor Pancaldi
Illustrator: Igor Pancaldi
Editor: Jack Padgham
Senior Strategist: Ed Watts
Head of Strategy: Rob Campbell
Account lead: Anna Rosenthal
Content Supervision: David Welch
Production Assistant: Ellie Hook
Published: April 2020
Country: United Kingdom
Synopsis:
R/GA London today launches ‘from my window’ - a beautifully illustrated story designed as a tool for parents to reframe the relationship their kids have with the everyday world, and help them better understand the impact of Covid-19 in a language more suited to them. Aimed at kids 4-8, ‘from my window’ tells the story of a little chick and his family during the quarantine and is *narrated by the ‘children of R/GA London’ in an InstagramTV post on R/GA’s official Instagram page.