Sony Digital Xperia Football Cancellation, 3 by Crispin Porter + Bogusky Gothenburg

Xperia Football Cancellation, 3
The Digital Advert titled Xperia Football Cancellation, 3 was done by Crispin Porter + Bogusky Gothenburg advertising agency for subbrand: Sony Xperia (brand: Sony) in Sweden. It was released in Apr 2014.
Advertising campaign for Sony

Sony: Xperia Football Cancellation, 3

Brand
Sony Xperia  (Sony)
Media
Digital
Released
April 2014
Posted
April 2014
Market
Sweden
Industry
Mobile applications
Agency
Crispin Porter + Bogusky Gothenburg
Executive Creative Director
Björn Höglund
Designer
Per Westlund

Awards:

London International Awards 2014
DigitalBannersBronze Winners

Credits & Description:

Visit web site http://slowpoke.se/comp/2014/football_cancellation
Corporate Name of Client: Sony Mobile
Head of Client Services: Cecilia Steenberg Forsberg
Agency Account Director: Karin Branmark
Agency: CP+B, Gothenburg
Executive Creative Director: Björn Höglund
Creative Directors: Tobias Carlson/Jonas Wittenmark
Copywriters: Tobias Carlson/Jonas Wittenmark/Jimmy Hellqvist
Art Directors: Tobias Carlson/Jonas Wittenmark/Jakob Eriksson
Production Manager: Line Eriksson
Designer: Per Westlund
Senior Executive Producer: Marcus Åslund
Flash Designer: David Forss
Client:
Martina Johansson (Nordic Marketing Communications Manager)
Media Agency Company: Mediacom, Stockholm
Description of the Project:
Xperia Z2 is the first smartphone with Digital Noise Cancellation. As official partner of the FIFA World Cup 2014, Sony wanted to reach both the ones who love the game, and the ones who don’t.
Together with Sweden’s biggest news site, Aftonbladet, we developed Xperia Football Cancellation, a button that gave people an opportunity to take out the biggest noise there is during the World Cup - football itself.