The Aids Task Force Digital, Case study Secret by Y&R Tel Aviv

Secret
The Digital Advert titled Secret was done by Y&R Tel Aviv advertising agency for The Aids Task Force in Israel. It was released in Aug 2014.

The Aids Task Force: Secret

Released
August 2014
Posted
August 2014
Market
Industry

Credits & Description:

I'm HIV positive and it's not a secret.
Media: Online
Category: Public interest
Israel AIDS
Israel AIDS Task Force: Secret
Agency: Y&R Israel
Guy Bar - CEO & Chief Creative Officer
Deputy CEO – Yuval Vaingast
Oren Bennaim, Moshe Saikevich - Creative Director
Asi Gurtenberg - Copywriter
Gil Aviyam - Art Director
Moran Darzi - Account Supervisor
Halit Kraus - Account Manager
CEO Aids Task Force – Dr. Yuval Livnat
The organization's spokesman - Nissan Strauclr