Toyota Digital, Case study The Hijacked Banner [english] by Saatchi & Saatchi USA

The Digital Advert titled The Hijacked Banner [english] was done by Saatchi & Saatchi USA advertising agency for subbrand: Toyota Tacoma (brand: Toyota) in United States. It was released in Mar 2016.
Advertising campaign for Toyota

Toyota: The Hijacked Banner [english]

Brand
Toyota Tacoma  (Toyota)
Media
Digital, Case study
Released
March 2016
Posted
March 2016
Market
United States
Industry
Cars
Agency
Saatchi & Saatchi USA
Creative Director
Javier Campopiano
Art Director
Marcela Angeles-Macedo
Art Director
Grace Espejel
Creative Director
Diego Yurkeivic
Creative Director
Vero Elizondo

Awards:

FIAP 2016
InternetBanners espacio fijo / Rich media / DinámicosSol de Plata
Innovación en MediosInternet, e-mail y celularesSol de Bronce
Wave Festival 2017
CyberOnline AdsBronze
El Sol Festival (Español) 2017
DigitalDisplay Y Formatos Rich MediaSol De Plata

Credits & Description:

País/Country: Estados Unidos
Participante/Agency: Conill Saatchi & Saatchi
Anunciante/Brand: Toyota Motors America
Producto/Product: Tacoma
Título/Title: The Hijacked Banner
Diretor de criação/Creative Director: Diego Yurkeivic, Javier Campopiano, Vero Elizondo
Diretor de Arte/Art Director: Grace Espejel Marcela Angeles