Tuttorosso Tomatoes: Tuttorosso

Credits & Description:

Minneapolis-based advertising agency Clarity Coverdale Fury has unveiled a new campaign for long-time client Tuttorosso Tomatoes, an ultra-premium canned tomato brand owned by Red Gold. The campaign includes new brand positioning in print and online and is supported by a full redesign of the Tuttorosso website. This new campaign recognizes that for many accomplished cooks, cooking is a craft and highlights the important role that tradition, family and love play in preparing family meals. âWeâve talked with many cooks who have very special family recipes that have been passed down from generation to generation, where Tuttorosso has been counted on,â says Greg Metzger, Director of Marketing for Tuttorosso. âThe tradition and personal passion that goes into preparing each dish is important, and that includes choosing the best ingredients for those special family recipes, starting with the tomatoes.â
Category: Food
URL: http://www.tuttorossotomatoes.com/
Client: Tuttorosso Tomatoes
Agency: Clarity Coverdale Fury, Minneapolis
Country: United States of America
Executive Creative Director: Jac Coverdale
Art Director: Sam Johnsrud
Creative Director/ writer: Elyse Ash
Associate CD / Art Director: Emily Hoyne
Photographer: Eric Wolfinger
Director of Brand Development: Rob Rankin
Project Manager: Julie Salfer
Digital Producer/Director of Interactive: Kathy Schlecht
Digital Strategist: Ryan Adolphson
Web Development: Aptera