United Nations Digital SHOT@LIFE by APCO Worldwide

SHOT@LIFE
The Digital Advert titled SHOT@LIFE was done by APCO Worldwide advertising agency for United Nations in United States. It was released in Feb 2013.

United Nations: SHOT@LIFE

Media
Released
February 2013
Posted
February 2013
Creative Director

Credits & Description:

Advertiser: UNITED NATIONS FOUNDATION
Agency: APCO WORLDWIDE
Category: Charities, Not for Profit and Public Information
User Experience Director: Falguni Shah (APCO)
Art Director and Developer: Shamyl Zakariya (APCO)
Creative Director: Jim Quindlen (APCO)
Project Director: Jason Meyer (APCO)

Brief Explanation
United Nations Foundation’s Shot@Life mobile application enables you to capture and stylize photos using campaign-themed treatments. And you can easily share your customized photos through email, Twitter and Facebook from directly within the application.The app’s Milestone Tracker outlines developmental and health-related milestones that typically occur in a child’s life up to age 5. By syncing the Shot@Life notifications with your phone’s calendar, you will receive reminders of upcoming milestones with the ability to mark them as completed.Features include:• Photo capture with your mobile device’s camera• Customize photos with Shot@Life inspired frames, showing your support for global child health• Create albums within the app to categorize your photos, ex. “Alex’s First Year”• Share photos through Facebook, Twitter and email• Chronicle your child’s developmental milestones with the interactive tracker and schedule reminders for upcoming milestones• Keep track of upcoming well-child visits and recommended immunizations